5 Ways to Make 2020 Your Best Giving Tuesday Yet
Giving Tuesday 2020 is assured to be one of the most competitive fundraising days of the year for nonprofit organizations. Here are 5 ways to make sure you stand out.
Reshape the Planned Giving Conversation
Discover the Why, Who and How of starting or growing a planned giving program. And why you shouldn’t stop even with the pandemic.
Mid-Level Giving 101: Case Studies for Success
A healthy mid-level giving program is critical to the success of your overall program. Using a mix of different techniques across channels can help you zero in on the best cohort of mid-level donors – and then move them up the donor pyramid.
Introducing Our Newest Clients
For over 25 years Faircom New York has been helping nonprofits raise funds to change the world. Today, we are proud to introduce our newest partners.
Mid-Level Giving 101: Find & Upgrade Your Most Valuable Donors
Industry-wide, nonprofit organizations are investing in mid-level programs to generate more revenue. This attention to mid-level is critical to the overall success of any fundraising program. And you may already have many hidden gems in your current direct marketing database.
Planning for Effective Donor Meetings in the “New Normal”
Donor meetings are an essential component of major gift fundraising, providing invaluable opportunities to learn more about the individuals who make your programs possible. There are some fundamentals you should consider when preparing for these meetings – and new factors to keep in mind during the “new normal” of major gift fundraising in the time of COVID-19.
Preparing for Fundraising in the Wake of the 2020 Election
The speed of news these days has required last-minute pivoting of unprecedented proportions and pace. But here’s something we can prepare for: the Presidential Election.
Say Thank You. Raise Money.
Have you started planning for year-end fundraising season? Most nonprofits tend to send only appeals during the Fall season, but that kind of transactional communication can turn donors off. Striking the balance between appeals and cultivations could help you maximize results. A simple thank you goes a long way!
4 Tips for Maximizing Your Monthly Giving Program
Monthly giving programs have become a lifeblood of nonprofits, creating a foundation for consistent, predictable revenue for your organization. But too many organizations are missing these low-hanging fruit: A recent study by Salesforce shows that only 14% of organizations prompted one-time donors to upgrade to recurring gifts when these donors would likely be interested in budgeting their gifts throughout the year. Additionally, 27% of organizations made no attempt to retain a recurring donation from a monthly donor after a credit card was canceled.
The Most Powerful Pipeline: Building Major Giving Opportunities Out of Your Annual Fund
We’ve all witnessed the silos between annual fund and major gift programs. We’ve all heard the myth that major gifts come only from peer networking. But we all know: One of the best pipelines for major gift prospects is your direct mail and digital annual fund.
Are your direct mail responses down?
The United States Postal Service is in crisis. That Probably means your donor revenue stream is also in crisis.
Get Ready for the Impact of an Inadequate Census
The speed of economic, social, and life and death news these days has required last-minute pivoting of unprecedented proportions and pace. But here’s something we can prepare for. The devastating impact of what will be a horribly inadequate 2020 census.
When Like Isn’t Enough
As fundraisers we know that like is the first step to love. But we want more than like and love… we want to be showered with gifts.