Written by Agathe Sarran Faircom New York and Faircom Paris have been ramping up their mid-level strategic positioning and campaign execution as a result of two major factors in the industry: An increasing trend of donors focusing their giving—i.e. giving greater amounts to fewer charities in an effort to make
Written by Sally Frank, VP of Business Development Last night, I hosted a Tzahal Shalom Rivertowns parlor event at my home. Vice President of Integrated Marketing, Barbra Schulman, and Account Director, Alanna Leff, were among the 30+ guests. Tzahal Shalom brings Israeli soldiers and reservists to the US to meet
Written by Sally Frank, Vice President of Business Development The World Association of Children’s Friends (L’AMADE) is a Monaco based NGO founded over 50 years ago and headed by Princess Caroline. They focus on helping over 40,000 vulnerable children around the world each year through direct interventions and partnerships with
Join Faircom New York’s team and fellow nonprofit professionals for breakfast and a Q&A about Monthly Giving practices. Where: Faircom New York’s office 12 West 27th Street 13th Floor New York, NY, 10001 When:
Written by: Lindsay Long We’re thrilled to announce the launch of the fully redesigned FaircomNY.com. While our previous site included great information and case studies from our nonprofit partners at home and overseas, we felt it was high time for a refresh that this information more user-friendly and accessible. Combining
By Emily Rudder, Jr. Digital Strategist Perfecting email marketing is the key to running effective fundraising campaigns. Email is cheap, so why not make the most of it! Using these 5 simple tips, you can make your message stand out, and cultivate your donors long-term. 1. Use segmentation to bring
We are pleased to announce two new Vice President positions on the Faircom New York team: Barbra Schulman, Vice President of Integrated Marketing, and Ségolène Xavier, Vice President of Global Philanthropy. In her new role as Vice President of Global Philanthropy, Ms. Xavier will be responsible for overseeing the daily
By Emily Rudder, Jr. Digital Strategist Thousands of miles from their Belgian home, KU Leuven held an elegant fundraiser at the Harvard Club of New York City on June 14th. Founded in 1425, KU Leuven is the oldest university in Belgium. The event, organized by Faircom New York, celebrated a nearly
By Emily Rudder, Jr. Digital Strategist We are thrilled to announce that Faircom New York has been named runner up for best acquisition direct mail appeal of 2017 for our International Planned Parenthood Federation/Western Hemisphere Region (IPPF/WHR) package by the Direct Marketing Fundraiser’s Association! The Direct Marketing Fundraiser’s Association (DMFA) is
Last month, Faircom New York traveled across the Atlantic Ocean to organize an exceptional series of events in Senegal for SOS SAHEL. Founded in 1976, after a period of extreme drought in Sub-Saharan Africa, this international nonprofit works to improve food security and nutrition in rural communities across 11 countries,
Faircom New York lives and breathes fundraising so it’s no surprise that we love attending Fundraising Day New York each year. The annual conference gathers fundraisers, nonprofit leaders, board members, and other interested parties to share ideas and tips about fundraising strategy for nonprofits. This year, we spoke with some
We are very proud to announce our newest client: The United Synagogue of Conservative Judaism (USCJ). Our team will be working on strategic consultation and production management services for their national direct mail and digital fundraising programs. The work will be fully integrated across all channels. Founded in 1913, USCJ
By Becky Fitzpatrick, Digital Marketing Manager It’s World Water Day, one of my favorite advocacy-based holidays! Today marks the 24th year of nonprofits and environmental agencies celebrating our Water Planet and fighting for sustainable management of water resources. With hundreds of groups using the holiday to tackle the water crisis by
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