The Monthly Giving Blueprint: Essential Strategies
Your Quick-Start Guide to Building a Thriving Sustainer Program
Nonprofits face increasing pressure to build financial stability—and monthly donor revenue is one of the most reliable ways to achieve it. Sustainer programs don’t just provide predictable income; they create a resilient foundation that helps organizations weather uncertainty and drive long-term impact.
Yet despite the proven value of monthly giving, only 14% of nonprofits actively promote it during the donation process—even though 94% of recurring donors say they prefer this method. This gap represents a massive missed opportunity.
This guide is your roadmap to closing that gap. Inside, you’ll find the strategies, tools, and insights you need to grow a successful Sustainer program and build lasting donor relationships. Let’s get started.
