digital marketing

Facebook Ad Products and Best Practices for Nonprofits

By Miriam Braun, Digital Marketing Manager In the 15 years since Facebook’s inception, the platform has gone through many evolutionary periods: from a collegiate message board, to a place to connect with friends, to a communications tool between brands and consumers, to the global advertising, digital behemoth it is today. 

Unpacking the Value of Incorporating Multi-Channel Messaging

Corinne Servily, President of Faircom New York, and Barbra Schulman, Vice President of Integrated Marketing, will be attending the National Catholic Development Conference this Fall. Join us for a discussion on the value of integrated fundraising Written by Corinne Servily, President of Faircom New York The most successful and robust fundraising programs

5 Holiday Shopping Skills to Apply to Your Next Social Media Campaign

By Violetta Znorkowski, Jr. Digital Marketer  1. Prioritize It’s no secret that holiday sales are filled with tons of visual stimuli to catch your attention. With colorful signs that read “85% off” and neon arrows pointing at discounts, it’s easy to get side tracked. We’ve all walked into a store with

The Art of the Reboot

Written by Michelle Le, Senior Account Director It’s exciting news! Our favorite shows like Full House and Coach are coming back to television, and we simply can’t wait to drop the lines “Cut. It. Out” and “Have Mercy” in front of younger generations (without getting confused looks).   Rebooting popular