Emerging Fundraising Tools for Success
For over 25 years Faircom New York has been helping nonprofits raise funds to change the world. Today, we are proud to introduce our newest partners.
Year-End Fundraising
5 Ways to Make 2020 Your Best Giving Tuesday Yet
Giving Tuesday 2020 is assured to be one of the most competitive fundraising days of the year for nonprofit organizations. Here are 5 ways to make sure you stand out.
Mid-Level Giving 101: Case Studies for Success
A healthy mid-level giving program is critical to the success of your overall program. Using a mix of different techniques across channels can help you zero in on the best cohort of mid-level donors – and then move them up the donor pyramid.
Planning for Effective Donor Meetings in the “New Normal”
Donor meetings are an essential component of major gift fundraising, providing invaluable opportunities to learn more about the individuals who make your programs possible. There are some fundamentals you should consider when preparing for these meetings – and new factors to keep in mind during the “new normal” of major gift fundraising in the time of COVID-19.
End of Year Fundraising: Website Maintenance
By Becky Fitzpatrick, Digital Marketing Associate It is crucial in today’s mobile world that your website is fully responsive with an optimized donation page and vibrant home page, but during year-end fundraising these features are absolutely essential. If you find your website isn’t as user-friendly as you’d like, this is
End of Year Fundraising: E-blasts
By Becky Fitzpatrick, Digital Marketing Associate There’s a lot more to email fundraising than meets the eye. It’s no longer black and white letters with all text sent out blindly to a list of subscribers. Emails should include a theme, a strong message, and a persuasion technique, and be geared
End of Year Fundraising: The Planning Stage
By Becky Fitzpatrick, Digital Marketing Associate Before we jump into specifics of end-of-year fundraising, it’s crucial to understand the basics of creating a compelling campaign. Here are 5 important campaign parts to plan before getting into the nitty-gritty of email and social media. Set a goal. Figure out what you
End of Year Fundraising
By Becky Fitzpatrick, Digital Marketing Associate For most people, December is a month of holiday shopping and scurried tax filing. But if you work for a non-profit, odds are you are busy rolling out your final stages of an end-of-year fundraiser, attending charity events, and monitoring your online presence like