It’s hard to believe, since the donation page is the last step before converting a prospect into a donor and should therefore be a crucial point in any nonprofit’s fundraising strategy. It definitely deserves special attention.
Receiving more donations starts with having a quality donation platform that provides the best user experience possible.
So, how can you improve your donation page? Check these tips Carla San Vicente Cunha, our Senior Account Director of Digital Marketing, and Giselle Benatar, our Senior Digital Marketing Consultant, recently shared at a Women in Development event.
You’ll learn about the user experience trends and best practices in 2022. How did COVID change online user experiences? What does it mean for your donation page?
You’ll also know how to start optimizing your donation page and have answers to the following questions:
- How to improve the user experience?
- How to effectively use the space on your donation form?
- How to create donation forms for specific campaigns and personalize them?
If you have any questions, please contact us anytime!